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Game stores

Catalogues from this retailer are currently not available.


The first Game store was opened in Durban, South Africa, in 1970. It was born out of the belief by its founders that shopping had become a tedious and boring pastime. They wanted to create a fun shopping environment and so conceptualized retailing as a game. Today Game has 110 branches in 12 of African countries. South Africa has 48 Game stores located in and around all major cities. The retailer has over 13 000 full time employees at all of their stores.

Its operation hours are Monday to Friday from 8am to 7pm, Saturdays from 8am to 12pm. Game is closed on Sundays & Public Holidays.

In addition to the 110 store branches, Game also sells products online. This makes all offers accessible to people living across South Africa. Download the Game Stores mobile app to shop and manage your account even more comfortably from your phone.

The store publishes weekly leaflets and an assortment catalogues throughout the year. Find out more about Game on their official website:


Game Assortment

Game offers a broad variety of products that includes:

  • Big and Small Appliances
  • Electronics and Entertainment
  • Mobiles, Computers and Accessories
  • Baby Goods and Toys
  • Sports and Leisure Equipment
  • DIY and Automotive
  • Home and Garden Equipment and Accessories
  • Household Products
  • Health and Beauty Products
  • Liquor


Game Private Labels

Game has multiple private brands which vary across categories, below are some examples:

  • Homestead – paints and DIY equipment
  • Little One – baby goods
  • Equate – consumable pharmacy, health and beauty items
  • Logik – small appliances
  •  Always Home – home ware
  • Great Value – household consumables
  • Marketside - small format grocery and fresh foods


Game in the Community

Game’s overarching CSI objective is to contribute to the country’s social development agenda and to nurture a reputation amongst stakeholders as a responsible corporate citizen that is making an impactful contribution to the upliftment of the local society. Game spends 1% of after-tax profit on educationally focused CSI initiatives that benefit the poorest of the poor. Game has three key areas within education that we focus on. They are feeding, stationery and disability.


Game on provides regularly updated info on flyers, sales and special offers of Game across the entire South Africa.

Game stores

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